Organic means pure, or it should be. Even 95% is not good enough, Can we get 100% pure organic products? Yes, if we try and limit our input to this top quality design. And remember if it is 100% organic, then you have to also check the ingredients. No use adding ingredients that compromise your purity. Note, no sugar. We recommend not even qualify sugars like brown sugar, agave, etc. Best to direct your diet away from all sugar. And no chemicals, including anything that reads or sounds like a chemical. Keep it pure, natural, and organic.